Director, Artist Insights & Strategy

The Director, Artist Insights & Strategy at Warner Music Group leads analysis and interpretation of cultural, audience, and consumption research to shape strategy for the company’s global catalog. The role translates quantitative and qualitative data into narrative-led recommendations to grow artist audiences and extend artist legacies, partnering closely with Artist Brand Managers, artists, estates, and management teams. They drive research-driven projects from conception to completion and serve as the primary insights partner for internal and external stakeholders.