Director, Consumer and Shopper Insights and Portfolio Management, Caucasus and Central Asia Region
Coca-Cola(29 days ago)
About this role
Senior marketing insights leader within the EME OU focused on driving local consumer and shopper understanding through human sciences, advanced analytics, and market research. The role translates data and foresights into actionable, locally relevant insights that inform portfolio decisions and maximize marketing ROI across the market and OU platforms.
Required Skills
- Analytical Thinking
- Brand Positioning
- Storytelling
- Channel Management
- Channel Strategy
- Communication
- Competitive Assessment
- Consumer Segmentation
- Consumer Trends
- Decision Making
+8 more
About Coca-Cola
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