Senior Manager, Consumer Insights

Lume Deodorant(3 days ago)

New York, NYOnsiteFull TimeSenior$147,500 - $160,000Insights and Analytics

About this role

The Senior Manager of Insights at Mammoth Brands will lead consumer research and insights for the Lume and Mando brands, supporting strategy and innovation in the personal care and odor control categories. The role involves understanding consumer segments, identifying trends, and translating insights into growth opportunities and cross-functional initiatives.

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Required Skills

consumer Insights
Data Analysis
Market Research
Consumer Trends
Qualitative Research
Quantitative Research
Brand Strategy
Data Storytelling
Category Management
Innovation

About Lume Deodorant

lumedeodorant.com

Lume is a personal-care brand that makes whole-body deodorants designed to stop odor (rather than block sweat) for women and anyone seeking gentle, all-over odor protection. Its product line includes solid sticks, cream tubes, and sprays in a range of scents plus unscented options, marketed as clean, aluminum-free formulations suitable for sensitive skin. Lume sells primarily direct-to-consumer online with subscription options and emphasizes safe use on all areas of the body, including intimate zones. Customers choose Lume for convenient formats, travel-friendly packaging, and long-lasting odor control without traditional antiperspirant ingredients.

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