ApplyBlast uses AI to match you with the right jobs, tailor your resume and cover letter, and apply automatically so you can land your dream job faster.

Features

Auto Apply Resume Optimizer Cover Letter Optimizer Interview Prep

Company

Social Media

Need Help?

team@applyblast.com

Director, Conversion Rate Optimization (CRO) at 2U - ApplyBlast

Director, Conversion Rate Optimization (CRO)

8 months ago

2.6 on Glassdoor

Hybrid

Full Time

Director

0 applicants

View Job Listing

Apply to 100+ jobs

About this role

The Director of Conversion Rate Optimization at 2U leads the acquisition experimentation strategy for paid landing pages and organic website properties, focused on increasing conversions from marketing traffic to student enrollment. This role acts as the Head of Experimentation across Degree and Executive Education programs, aligning cross-functional teams and testing capabilities to improve first-touch digital experiences and maximize media ROI.

Skills

About 2U

2u.com

Headquarters

Arlington, Virginia, United States

Company Size

1001-5000 employees

Founded

2008

View Profile

2U is a global education technology company that delivers high-quality, career-relevant online learning at scale through its edX platform. It partners with leading universities and industry experts to offer online degrees, professional certificates, bootcamps, and short courses that connect millions of learners to workforce-relevant skills. 2U provides the technology, curriculum design, learner support, marketing, and student services institutions need to expand access and drive measurable learning outcomes. Its focus is on creating scalable, employer-aligned programs that improve career opportunities worldwide.