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Director, Conversion Rate Optimization (CRO) at LifeMD - ApplyBlast

Director, Conversion Rate Optimization (CRO)

LifeMD

3 months ago

3.7 on Glassdoor

New York, New York, United States

Onsite

Full Time

Director

0 applicants

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About this role

The Director, Conversion Rate Optimization (CRO) leads the strategy and execution of conversion optimization initiatives for a hospital and health care organization. Reporting to the Marketing department, this full‑time, senior‑level role focuses on improving digital experiences to drive patient acquisition and engagement across the company's online channels.

Responsibilities

Develop and execute CRO strategies
Design and run A/B tests
Analyze performance metrics and conversion data
Collaborate with product and design teams
Lead cross‑functional marketing initiatives

Skills

About LifeMD

lifemd.com

Headquarters

New York, New York, United States

Company Size

201-500 employees

Founded

2016

View Profile

LifeMD is a telehealth platform that provides easy online access to board-certified doctors for primary, specialty, and urgent care. Patients can book same-day online visits and manage care through LifeMD’s digital platform, with LifeMD+ membership options for enhanced access. The service covers a range of care areas, including weight management, women’s health, and mental health, delivered via online visits and digital health tools. LifeMD operates a network of affiliated brands and providers, such as Rex MD and Shapiro MD, delivering convenient online healthcare and related services.