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Director, Digital Fundraising at Vibrant Emotional Health - ApplyBlast

Director, Digital Fundraising

Vibrant Emotional Health

4 months ago

3.1 on Glassdoor

Remote

Full Time

Senior

1 applicant

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About this role

The Director, Digital Fundraising leads the development and execution of integrated digital fundraising strategies to expand donor engagement and drive online revenue growth. This role oversees multi-channel campaigns including email, social media, and paid advertising while collaborating with cross-functional teams to optimize donor journeys and conversion rates. The position manages digital budgets, agency partnerships, and performance analytics to align fundraising initiatives with the organization's broader mission and brand positioning.

Responsibilities

Develop and implement multi-channel digital fundraising strategies to meet revenue targets
Manage external vendors and digital marketing agencies with clear KPIs and contracts
Lead audience modeling and donor segmentation in partnership with data science teams
Optimize donation funnels and landing pages to improve acquisition and conversion rates
Monitor, analyze, and report on campaign performance metrics and digital fundraising trends

Skills

Qualifications

Bachelor's degree in Marketing, Communications, or Business Administration

About Vibrant Emotional Health

vibrant.org

Headquarters

New York, New York, United States

Company Size

201-500 employees

Founded

1969

View Profile

Vibrant Emotional Health provides mental health and emotional support services across the United States, including crisis resources such as the 988 Suicide & Crisis Lifeline and the Disaster Distress Helpline. Through technology-enabled services and community wellness programs, it connects individuals and families with care and leads advocacy and education to drive systemic improvements in mental health.