Health-E Commerce
The Director, E-Commerce sets the strategic direction and cross-functional roadmap for Health-E Commerce's FSA Store, HSA Store, virtual care business, and white label product line. This product-led role involves defining customer problems, prioritizing high-impact bets, and leading a team across merchandising, experimentation, and site operations. The position focuses on driving conversion, improving personalization, and bridging telehealth offerings with the core shopping experience.
Health-E Commerce® is an online health and wellness benefits marketplace that simplifies pre-tax and employer-sponsored health spending for over 100 million Americans. Founded in 2010, the company operates four brands — FSA Store®, HSA Store®, WellDeserved Health®, and Caring Mill® — offering FSA/HSA-eligible products, OTC essentials, and wellness rewards shopping. It also maintains a partner network of 250+ third-party administrators and 500+ health and wellness brand relationships.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Health-E Commerce.
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