Director, Marketing Analytics, Acquisition & Paid Media

The Director of Marketing Analytics — Acquisition & Paid Media at Dow Jones leads the analytics function for consumer brands including The Wall Street Journal, Barron’s, and MarketWatch. Reporting to the VP of Marketing Analytics & Planning, the role serves as a strategic analytics partner to Performance Marketing and Subscription Strategy teams to inform investment decisions and support digital subscription growth. The position centers on developing a robust data and insights engine to guide where and how marketing resources are allocated.