CFA Institute

Director, Marketing, China

CFA Institute(3 months ago)

HybridFull TimeDirector$123,200 - $130,200Marketing
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About this role

The Director, Marketing, China at CFA Institute is the senior marketing leader responsible for representing and advancing the organisation’s brand and customer engagement strategy in mainland China. This role serves as the primary China marketing lead connecting local priorities with the institute’s global vision and partnerships. The position focuses on driving brand presence, digital ecosystem development, and cross-regional collaboration to grow the organisation’s impact in China.

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Required Skills

  • Integrated Marketing
  • Brand Management
  • Digital Marketing
  • Localization
  • Martech
  • Analytics
  • AI Tools
  • Event Marketing
  • Partnerships
  • Stakeholder Management

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CFA Institute

About CFA Institute

cfainstitute.org

We offer the CFA® and CIPM® designations, along with other programs and certificates that support finance professionals at all career stages.

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