Director of Brand Marketing (m/f/d)
Raisin(5 days ago)
About this role
The Director Brand Marketing at Raisin is responsible for developing and executing the global brand strategy for their consumer platforms. The role involves leading campaign development, media planning, team building, and cross-channel brand management to support international growth and brand perception.
Required Skills
- Brand Strategy
- Campaign Development
- Media Planning
- Team Leadership
- Analytics
- Negotiation
- Creative Development
- Stakeholder Management
- Storytelling
- Agency Management
About Raisin
raisin.comRaisin is an online marketplace that helps consumers compare and open high-yield savings accounts and certificates of deposit (CDs) from FDIC‑member banks and NCUA‑member credit unions. The platform aggregates top rates, lets users open accounts with as little as $1, and highlights bonus offers from partner institutions. Raisin emphasizes transparent rate comparison, easy online account opening, and deposit protection through its bank and credit union partners. It’s aimed at savers seeking higher returns without managing multiple direct relationships.
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