Director of Brand Marketing

JETSET Pilates

3 months ago

3.7 on Glassdoor

Miami, FL

Hybrid

Full Time

Director

7 applicants

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About this role

The Director of Brand Marketing at JETSET Pilates Franchising is responsible for shaping and owning the company’s brand vision, storytelling, PR, and creative strategy across all channels and markets. This role oversees how the brand appears in campaigns, social media, content, press, and in-studio experiences to drive awareness, engagement, and loyalty. It leads a growing brand and creative team in a fast-paced, franchise-focused environment while closely partnering with executive leadership and franchisees. The position is based in Miami with the potential for a remote-hybrid arrangement for highly qualified candidates.

Skills

Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in Communications

About JETSET Pilates

jetsetpilates.com

JETSET Pilates is a modern boutique Pilates brand that offers a 50-minute, low-impact reformer workout blending strength, control, and flow. Rooted in precision and contemporary programming, its classes are designed to transform how you move and deliver an elevated, high-energy studio experience. The method emphasizes safe, effective full‑body conditioning on reformer equipment to build strength, mobility, and control. JETSET positions itself as a refined, results-focused alternative for people seeking an elevated Pilates practice.