Director of Event Content & Programming
Smartly(1 month ago)
About this role
The Director of Event Content & Programming shapes the creative direction and content strategy for Smartly’s global events portfolio, ensuring events communicate a cohesive brand story and deliver measurable business outcomes. This senior, hands-on role operates within a small events team and partners across marketing, production, and executive leadership to elevate experiences. The position emphasizes innovation and the application of emerging AI technologies to inform strategy and measure impact.
Required Skills
- Event Programming
- Content Strategy
- Speaker Strategy
- Budget Management
- AI Integration
- Data Analytics
- Collaboration
- Production Coordination
- Agenda Design
- Storytelling
+2 more
About Smartly
smartly.ioSmartly is an AI-powered advertising platform that helps brands and agencies launch, manage, and optimize cross‑platform ad campaigns. It automates campaign creation, creative iteration and real‑time optimization to improve performance at scale. The platform connects to major social and programmatic channels (Meta, TikTok, Snapchat, Pinterest, etc.) and supports dynamic ads, audience targeting and reporting. Marketers use Smartly to speed up creative testing, scale personalized ads, and drive more efficient media spend.
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