Testing Purposes

Director of Marketing Operations

Testing Purposes(1 month ago)

HybridFull TimeDirector$177,200 - $234,454 (estimated)Marketing
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About this role

The Director of Marketing Operations & Insights at UserTesting is a strategic leader responsible for scaling systems and analytics to support an enterprise ABM go-to-market model. They lead the Marketing Operations and Marketing Data & Insights teams to connect marketing activities to revenue and drive measurable performance. The role partners cross-functionally with Sales, Revenue Operations, and Finance to build operational infrastructure and surface data-driven insights for a fast-moving B2B SaaS company.

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Required Skills

  • ABM
  • Demand Generation
  • Salesforce
  • Marketo
  • 6sense
  • Tableau
  • Google Analytics
  • Data Analytics
  • Lead Scoring
  • Attribution Modeling

+7 more

Qualifications

  • Bachelor’s Degree
  • MBA Preferred
Testing Purposes

About Testing Purposes

usertesting.com

UserTesting is a human-insight platform that helps teams improve digital, product, and customer experiences by capturing real user feedback quickly and at scale. The platform provides remote and moderated usability testing, unmoderated video feedback, surveys and live conversations, along with participant recruitment and AI-enhanced analysis to surface actionable insights. Product, design, research and CX teams at enterprises use UserTesting to validate ideas, optimize experiences, reduce risk, and make more confident decisions informed by real people.

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