Email & Marketing Automation Strategist
Sprout Social(29 days ago)
About this role
An Email & Marketing Automation Strategist at Sprout Social drives the strategy for email and in-trial communications to increase trial-to-paid conversion and customer engagement. The role is part of the Marketing organization and partners with Growth, Product, Sales, and Marketing Operations to align on data, KPIs, and long-term revenue goals. It emphasizes data-driven decision making, measurement of program impact, and continuous optimization.
Required Skills
- Email Marketing
- Marketing Automation
- Marketo
- Pardot
- Eloqua
- Intercom
- Salesforce CRM
- Journey Building
- Segmentation
- Deliverability
+5 more
About Sprout Social
sproutsocial.comSprout Social is a Chicago-based cloud platform (founded in 2010) for social media management that helps organizations plan, publish and measure their social presence. Its product suite covers publishing and scheduling, engagement and customer care, social listening, analytics and influencer marketing to drive social ROI. Trusted by over 30,000 brands, Sprout emphasizes collaboration, data-driven insights and integrations across major social channels, and offers a trial to get started.
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