Email Marketing Coordinator
Vetcove(2 months ago)
About this role
The Email Marketing Coordinator at Vetcove is responsible for leading lifecycle marketing efforts across the customer journey, focusing on consumer e-commerce performance, including acquisition, nurturing, and retention strategies for email and SMS initiatives. This role involves building and optimizing audience segments, managing the marketing calendar, conducting A/B testing, and collaborating with design and copy teams to enhance campaign effectiveness. The coordinator will analyze campaign performance metrics, measure ROI, and stay updated on e-commerce trends to continuously improve marketing strategies.
Required Skills
- Email Marketing
- Lifecycle Marketing
- E-commerce
- Audience Segmentation
- Campaign Management
- A/B Testing
- Performance Analysis
- Copywriting
- HTML
- Asset Coordination
+4 more
Qualifications
- Bachelor’s Degree
About Vetcove
www.vetcove.comVetcove is a comprehensive purchasing platform designed specifically for veterinary clinics, enabling them to efficiently research and buy supplies, pharmaceuticals, equipment, and biologics from multiple suppliers in one convenient location. The platform offers features such as real-time price comparisons, inventory management, and simplified checkout processes, helping veterinary professionals save time and reduce costs. Vetcove's service is free for clinics, supported by corporate payments, and is trusted by over 23,000 veterinary practices nationwide.