Senior Email Marketing Manager

Darkroom(2 months ago)

RemoteFull TimeSenior$101,660 - $137,976 (estimated)Retention

About this role

The Senior Email Marketing Manager at Darkroom leads the development and execution of sophisticated email, SMS, and loyalty programs aimed at driving customer retention and increasing lifetime value for a portfolio of fast-scaling e-commerce brands. This role requires blending creative strategy with technical expertise, managing a team of lifecycle marketing specialists, and collaborating cross-departmentally to deliver data-driven campaigns. Key responsibilities include developing strategic campaign calendars, overseeing project management, and analyzing client data to optimize retention strategies. The role demands strong leadership skills and experience with marketing tools like Klaviyo and SMS platforms.

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Required Skills

CRM Strategy
Team Leadership
E-commerce Marketing
Email Campaigns
SMS Campaigns
Customer Lifecycle
Loyalty Programs
Data Analysis
Klaviyo Expertise
Project Management

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About Darkroom

www.darkroomagency.com

Darkroom is a leading full-service digital growth marketing agency focused on accelerating consumer revenue. Leveraging technology and innovative strategies, Darkroom impacts the entire customer journey through a range of digital services. Their expertise covers various aspects of marketing, from customer acquisition to engagement, ensuring businesses achieve sustainable growth in their digital presence. With a commitment to exceptional service, Darkroom helps brands navigate the complexities of the digital landscape effectively.