Founding Growth Marketer
Gradient Labs(2 months ago)
About this role
The Founding Growth Marketer at Gradient Labs will take full ownership of demand generation and pipeline creation, designing and implementing go-to-market strategies from the ground up. This role focuses on high-leverage channels such as Paid Advertising and Account-Based Marketing while also allowing experimentation with emerging channels. The marketer will collaborate closely with Sales to ensure smooth lead hand-off and optimize full-funnel performance through data-driven decision-making and the effective use of marketing technology. Candidates should have a strong background in B2B SaaS/AI marketing, performance marketing, and building growth systems.
Required Skills
- Demand Generation
- Pipeline Creation
- GTM Strategy
- Paid Advertising
- Account-Based Marketing
- Marketing Technology
- Collaboration
- Performance Optimisation
- Data Analysis
- B2B SaaS Experience
+7 more
About Gradient Labs
gradient-labs.aiGradient Labs is a cutting-edge technology company that specializes in developing AI solutions specifically for the financial services sector. Their primary offering is an AI agent designed to effectively resolve complex customer service inquiries from start to finish, ensuring quality, efficiency, and compliance throughout the process. By leveraging advanced artificial intelligence, Gradient Labs aims to transform customer operations and enhance the overall customer experience in financial institutions.