Goodway Group

Global Programmatic & Paid Social Media Manager

Goodway Group(3 days ago)

RemoteFull TimeMedior$60,000 - $85,000Marketing & Advertising
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About this role

The Programmatic & Paid Social Media Manager at Goodway Group is responsible for the end-to-end activation and management of media buys across various digital platforms. The role involves planning, executing, optimizing, and analyzing campaigns to achieve client business goals, while ensuring platform integrity and data transparency. It requires collaboration with clients and internal teams, staying current on industry developments, and contributing to standards and best practices.

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Required Skills

  • programmatic Platforms
  • DSPs
  • Data Analysis
  • Media Buying
  • Campaign Optimization
  • Audience Targeting
  • Digital Media
  • Social Media
  • Data Transparency
  • Performance Analysis
Goodway Group

About Goodway Group

goodwaygroup.com

Goodway Group is a digital marketing agency built for the modern marketer that helps brands connect growth to customer experience by integrating data, technology, and creative. They design and execute omnichannel media strategies—programmatic, video/CTV, mobile and performance marketing—paired with creative production and analytics. The agency emphasizes measurement, attribution and technology-driven optimization to improve ROI and scale campaigns. Goodway partners with brands to turn audience insights into coordinated media and creative that perform across channels.

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