Growth Marketing Lead, Offline
Orchard(3 days ago)
About this role
Orchard is seeking a Marketing Lead to oversee offline channel strategy, manage a significant marketing budget, and work closely with creative and external agency teams to drive customer acquisition and engagement through traditional advertising channels. The role involves strategic planning, testing, and performance analysis in a fast-paced environment.
Required Skills
- Media Buying
- Radio
- TV
- Streaming
- Creative Testing
- Customer Messaging
- Campaign Analysis
- Advertising Strategy
- Budget Management
- Performance Marketing
About Orchard
orchards.comThe Orchards Golf Club is an 18‑hole public golf course in Washington Township, Michigan, serving Macomb County and the Metro Detroit area. The club offers online tee time booking, golf instruction, a full-service grill, and hosts outings, tournaments, leagues and special events. Additional amenities include gift cards, an e‑club for promotions, and staff support for planning group events — positioning The Orchards as one of the region’s top public courses.
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