GTM Engineer - Demand Generation

HackerRank(27 days ago)

RemoteFull TimeSenior$120,000 - $150,000Marketing

About this role

The Demand-focused GTM Engineer at HackerRank will translate marketing strategy into pipeline by executing and scaling multi-channel demand programs. This role sits on the Growth Marketing team and focuses on paid social, ABM plays, email nurture, and direct mail while managing budgets, creative assets, and stakeholders to drive qualified leads.

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Required Skills

Paid Media
ABM
Email Nurture
Direct Mail
Audience Targeting
Bid Strategies
Creative Rotation
A/B Testing
Multivariate Testing
Automation

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About HackerRank

hackerrank.com

HackerRank is an online platform for coding tests and technical interviews that helps companies assess, interview, and hire software developers. It provides a library of pre-built and customizable coding challenges, real-world programming tasks, timed assessments, and live pair‑programming interview tools across many languages and frameworks. The platform automates scoring and ranking, offers analytics and reporting, and integrates with ATS and recruiting workflows to streamline screening at scale. Organizations use HackerRank to run prescreens, take‑home projects, and interview sessions that support skills‑based hiring.