GTM Strategy & Operations Lead, Incentives
Plaid
About this role
Plaid is seeking a leader for its Incentives Team within the GTM Operations & Strategy organization, based in San Francisco. This role focuses on shaping how Plaid structures and runs variable incentive programs across its Go-To-Market functions to support scalable growth and performance. The position partners closely with GTM and finance leadership to evolve Plaid’s operating model as the business expands.
Skills
About Plaid
plaid.comPlaid is a fintech infrastructure company that helps developers and businesses connect consumers’ bank accounts and financial data to apps and services via easy-to-integrate APIs and Plaid Link. Its product suite (Auth, Transactions, Identity, Assets, Investments, Liabilities, payment initiation and risk/verification tools) supports account verification, ACH payments, balance checks, transaction feeds, and underwriting. Companies in payments, lending, investing and personal finance rely on Plaid for developer-friendly SDKs, strong security controls, and compliance support to build reliable, data-driven fintech experiences.
Recent company news
Stock TitanTruist and Plaid link up to give customers tighter control of their data
2 hours ago
Financial TimesTruist expands open banking capabilities with Plaid – Company Announcement
2 hours ago
TechCrunchPlaid valued at $8B in employee share sale
2 weeks ago
Bloomberg LawCravath DC Financial Services Head Joins Fintech Firm Plaid (1)
Jan 8, 2026
Bloomberg.comFintech Plaid Nabs $8 Billion Valuation in Latest Funding Round
2 weeks ago
About Plaid
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Plaid.
Salary
$105k – $139k
per year