Head of Content Strategy
Candid Health(1 month ago)
About this role
The Head of Content Strategy at Candid Health is responsible for developing and executing a comprehensive content marketing strategy to enhance brand messaging and drive demand generation. This role involves collaborating with the CMO and various teams to craft engaging, buyer-focused narratives across multiple platforms, including text, visual, video, and audio formats. The Head of Content Strategy will lead content teams, set performance objectives, and ensure consistency in messaging while emphasizing analytics and analytics-driven decisions. The ideal candidate has significant experience in enterprise SaaS content marketing, particularly in healthcare or fintech, and possesses strong project management and communication skills.
Required Skills
- Content Strategy
- Brand Messaging
- Demand Generation
- Content Creation
- Social Media
- Media Strategies
- Team Collaboration
- Editorial Strategy
- Copywriting Leadership
- Thought Leadership Development
+12 more
About Candid Health
candidhealth.comCandid Health is an innovative healthcare revenue cycle management platform designed to automate billing processes for healthcare providers. Their software enhances net collections and accelerates cash flow while significantly reducing manual work and overhead costs associated with revenue cycle management (RCM). Candid Health aims to simplify complex claims processes through automation and artificial intelligence, ultimately empowering providers to focus on delivering quality care. With a strong commitment to improving industry standards, the company continuously adapts to the evolving healthcare landscape.