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Head of Copy at Abbott Laboratories - ApplyBlast

Head of Copy

Abbott Laboratories

3 months ago

3.7 on Glassdoor

Alameda, California, United States

Hybrid

Full Time

Senior

1 applicant

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About this role

Lingo is seeking a Head of Copy to lead creative strategy, brand voice, and narrative development for a health and wellness brand. This leadership role involves shaping the company's storytelling, directing copy across all channels, and collaborating with designers and marketing teams to align creative output with business goals. The position requires a strong background in copywriting and creative concepting to build a high-performing team and ensure consistent, impactful messaging.

Responsibilities

Own creative strategy across brand and campaign initiatives
Lead creative concepting sessions and translate business objectives
Develop and evolve the brand voice and messaging frameworks
Mentor junior creatives and manage external creative partners
Present creative work to senior stakeholders with strategic conviction

Skills

Qualifications

Bachelors Degree

About Abbott Laboratories

abbott.com

Innovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.