Head of User Acquisition
Ruby Labs(22 days ago)
About this role
The Head of User Acquisition at Ruby Labs will lead a centralized User Acquisition Department, responsible for developing and executing a unified strategy across various paid traffic channels, including Meta, Google, and TikTok. This role involves mentoring a team of UA Managers, overseeing budget management, and collaborating with product and creative teams to align user acquisition strategies with business goals. The candidate will leverage data-driven insights to optimize UA performance and drive growth within subscription-based products.
Required Skills
- User Acquisition
- Team Leadership
- Strategy Development
- Budget Management
- Data Analysis
- A/B Testing
- Performance Marketing
- KPI Setting
- Vendor Management
- Cross-Platform Marketing
+5 more
About Ruby Labs
rubylabs.comRuby Labs is a forward-thinking company that specializes in developing innovative consumer products aimed at transforming sectors such as health, education, and entertainment. With a commitment to enhancing lives, Ruby Labs leverages cutting-edge technology to create solutions that are not only functional but also impactful. The company focuses on crafting products that push the boundaries of traditional markets, creating value for consumers and making a positive difference in their everyday lives.