Integrated Search Manager
Honolulu-BGMCC,(2 months ago)
About this role
The Manager, Integrated Search leads the development and execution of a unified search strategy that combines Paid Search, Organic Search, and AI/LLM-driven search experiences for the Lithia & Driveway retail network. The role focuses on ensuring discoverability across traditional search engines and emerging AI platforms while driving full-funnel performance and cross-channel insights. This position supports network-wide standards, vendor evaluation, and measurement frameworks to translate data into strategic recommendations.
Required Skills
- SEM
- SEO
- AI Search
- GA4
- GTM
- Google Ads
- Vendor Management
- Analytics
- Experimentation
- Reporting
+7 more
Qualifications
- High School Diploma or Equivalent
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