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Lead Brand Designer at Betr - ApplyBlast

Lead Brand Designer

Betr

3 days ago

3.6 on Glassdoor

Miami, Florida, United States

Onsite

Full Time

Senior

0 applicants

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About this role

The Lead Brand Designer at Betr will shape the company's visual and sensory identity across all platforms, working closely with the VP of Design to evolve brand and product systems. This hands-on individual contributor role offers significant creative latitude to drive design concepts from art direction to final execution for campaigns and marketing. The position involves strategic collaboration with product, marketing, and leadership teams to strengthen and protect Betr's brand identity as the company grows.

Responsibilities

Strengthen and evolve Betr's brand identity across all touchpoints
Drive end-to-end design concepts from art direction to final execution
Partner with product and marketing teams on in-app graphics and campaigns

Skills

About Betr

betr.app

Headquarters

Miami, Florida, United States

Company Size

51-200 employees

Founded

2022

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Betr is a mobile-first fantasy and sportsbook platform that offers a pick'em style daily fantasy game called Betr Picks alongside a microbet-focused Betr Sportsbook. Players can make quick, small wagers and compete for outsized returns—Betr Picks advertises chances to win up to 1000x—while betting alongside games with fast, bite-sized microbets. The product targets sports fans who want instant, casual wagering and simplified DFS experiences through an app-first interface.