Lead Data Analyst - Marketing

Rover.com(25 days ago)

HybridFull TimeSenior$111,031 - $150,026 (estimated)Marketing Analytics

About this role

The Senior Analyst, Marketing role at Rover serves as the primary analytics partner for Growth, SEO, and International marketing teams, ensuring decisions are grounded in robust data insights. The position focuses on designing measurement frameworks, defining core marketing metrics, and analyzing performance across global channels. The analyst will synthesize complex marketplace data into clear narratives for leadership and drive strategic recommendations that improve customer engagement, retention, and marketing efficiency. The role is based in Barcelona with a hybrid in-office schedule.

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Required Skills

SQL
Statistical Analysis
Python
R Programming
A/B Testing
Experimental Design
Data Visualization
Dashboard Development
Measurement Frameworks
ROI Modeling

+14 more

About Rover.com

rover.com

Rover is an online marketplace that connects pet owners with local pet sitters and dog walkers. The platform lets users find and book services such as dog walking, doggy daycare, house sitting, drop-in visits and boarding, with profiles, reviews, secure messaging and in-app payments. Rover offers insurance/guarantees and background-check options for sitters, plus tools like scheduling, photo updates and GPS walk tracking. It operates across many cities in the U.S. (and in select international markets), emphasizing convenience and a vetted community of caregivers.