Lead Product Marketing Manager, Process & Data Intelligence

Appian Corporation (1 month ago)

McLean, VAOnsiteFull TimeSenior$159,721 - $213,490 (estimated)Product Marketing

About this role

The Lead Product Marketing Manager (Process & Data Intelligence) is a senior individual contributor who drives the commercial strategy and narrative for Appian’s Process HQ and Data Fabric offerings. This role positions the platform as an intelligence solution that unifies process mining, data virtualization, and AI-driven insights to deliver business value. The role partners across Product, Sales, and Marketing and is based at Appian’s McLean, VA headquarters with an expectation of in-office work five days a week.

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Required Skills

GTM Strategy
Messaging Frameworks
Sales Playbooks
Competitive Intelligence
Product Feedback
Launch Management
Mentorship
Storytelling
Data Analytics
Process Mining

+1 more

Qualifications

Bachelor's degree in Marketing, Business, or related field
MBA preferred

About Appian Corporation

appian.com

Appian is a low-code automation platform that helps enterprises design, build, and run AI-powered process orchestration and digital workflows. It unifies low-code development, BPM, robotic process automation, AI/ML and case management into a single platform to automate complex end-to-end business processes. Enterprises use Appian to speed application delivery, improve operational efficiency and governance with drag-and-drop tooling, prebuilt components, process mining and broad integrations. Founded in 1999 and headquartered in McLean, Virginia, Appian emphasizes enterprise-grade security, scalability and compliance for regulated industries.