Lifecycle Manager - In App (Mobile App/ Product Led/ App Lifecycle)
Sonos(1 month ago)
About this role
The In-App Lifecycle Manager at Sonos designs and optimizes the customer journey within the Sonos app to drive onboarding, activation, feature adoption, and retention. The role bridges marketing and product, using data-driven insights to create contextual, personalized in-app experiences and measure their impact.
Required Skills
- In-App Messaging
- Lifecycle Strategy
- Behavioral Targeting
- Segmentation
- A/B Testing
- Analytics
- Braze
- CRM Integration
- Automation
- Cross-Functional Collaboration
+2 more
About Sonos
sonos.comSonos is the ultimate wireless home sound system: a whole-house WiFi network that fills your home with brilliant sound, room by room.
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