Lifecycle Marketing Manager, PEOPLE App
MNI Targeted Media(6 months ago)
About this role
A Lifecycle Marketing Manager at Dotdash Meredith supporting the PEOPLE app, focused on driving app engagement, retention, and long-term user value. The role is part of the Entertainment & Beauty brands, reports to the Associate Director of Lifecycle Marketing & Audience Relationships, and is a hybrid position based in New York City.
Required Skills
- Lifecycle Marketing
- CRM
- Mobile Marketing
- Campaign Management
- A/B Testing
- Data Analysis
- Project Management
- Asset Management
- Campaign QA
- AppsFlyer
+7 more
About MNI Targeted Media
mni.comWorking across verticals from healthcare to political advertising, Media Now Interactive, formerly MNI Targeted Media, provides data-driven strategy and measurable results with targeted media buying and planning.
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