Lifecycle Marketing Manager
Altruist(29 days ago)
About this role
The Lifecycle Marketing Manager at Altruist is responsible for shaping and executing programs that advance prospects and customers through the funnel to drive growth, conversion, and long-term engagement. This high-impact role partners closely with cross-functional teams to align marketing and sales efforts and to inform broader growth strategy through measurement and insights. The position influences pipeline velocity and customer expansion while contributing to overall marketing strategy.
Required Skills
- Lifecycle Marketing
- Email Marketing
- Segmentation
- Personalization
- Marketing Automation
- Lead Scoring
- AB Testing
- Analytics
- CRM
- ABM
+2 more
About Altruist
altruist.comAltruist is a financial custodian and technology platform built for independent RIAs and wealth managers, positioning itself as a modern, lower‑cost alternative to legacy custodians. It combines custody and brokerage with integrated advisor tools — digital account opening, trading and rebalancing, billing, reporting, and APIs/integrations — so advisors can streamline operations and focus on client advice. Altruist emphasizes simple pricing, developer‑friendly integrations, and client‑facing workflows to reduce administrative friction and speed onboarding.
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