Lifecycle Marketing Manager

The Lifecycle Marketing Manager at Cars and Bids leads lifecycle and email marketing efforts for a two-sided automotive marketplace, designing user journeys and messaging to drive engagement and sales. This role involves building and optimizing automated workflows in HubSpot, segmenting audiences based on user behavior, and collaborating with sales and auction teams to manage the seller pipeline. The position requires a technical marketer with strong writing skills and experience in marketing automation to improve submissions and sales through data-driven strategies.