Lifecycle Marketing Senior Manager, India
Crunchyroll, LLC(7 days ago)
About this role
The Lifecycle Marketing Senior Manager will lead localized lifecycle strategies for India, owning campaigns across the subscriber journey to connect, retain, and engage anime fans. Based in Mumbai or Hyderabad, the role serves as the India market expert and partners with regional and global teams to deliver culturally nuanced, fan-first marketing experiences.
Required Skills
- Lifecycle Marketing
- CRM
- Retention
- Braze
- Journey Design
- Push Notifications
- SMS
- Data Analysis
+6 more
Qualifications
- Bachelor’s Degree in Marketing, Business, or Related Field
About Crunchyroll, LLC
crunchyroll.comCrunchyroll is a global streaming service and entertainment company specializing in anime, manga, and related fan content. It offers a large catalog of licensed anime—subtitled and dubbed—plus simulcasts of new episodes, manga, and extras, with free ad-supported viewing and premium subscriptions that add HD streams, downloads, and an ad-free experience. Available across web, mobile, and streaming devices, Crunchyroll also supports community features, merchandise, and events, and is part of Sony’s Funimation/Crunchyroll group.
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