Manager, Brand Marketing (TNF)

The Manager, Brand Marketing (TNF) role serves as the critical bridge between Brand Marketing and Merchandising, translating product and category strategies into compelling consumer-facing narratives to drive brand equity and commercial success. This high-impact position owns the full product marketing lifecycle, including product positioning, go-to-market strategy, hero product incubation, and annual roadmap planning. The role requires strong cross-functional collaboration to align brand storytelling, product strategy, and market execution.