Manager, Demand Generation

The Manager, Demand Generation drives the execution and performance of KPA's demand programs across all paid, owned, and automated channels, serving as a hands-on individual contributor with budget decision-making authority. This role focuses on building an end-to-end demand engine through automation, integrated campaigns, and AI-driven workflows to generate qualified pipeline and improve cost per opportunity. Success is measured by clear funnel visibility, improved conversion rates, and defensible pipeline and revenue attribution.