Manager, Marketing Effectiveness (MEFF) Consulting
NielsenIQ
About this role
The Manager, Marketing Effectiveness Consulting, leads the development and implementation of analytics solutions for NIQ's client organizations, focusing on media effectiveness insights for large FMCG and tech companies. The role involves managing projects, coordinating internal and external resources, and providing strategic recommendations to help clients optimize their media investment strategies.
Skills
Qualifications
About NielsenIQ
nielseniq.comNielsenIQ (NIQ) is a global consumer intelligence and market measurement company that delivers "The Full View™" of consumer behavior. It combines retail sales, point-of-sale, e‑commerce and consumer panel data to provide comprehensive market research, category measurement and benchmarking across geographies. NIQ pairs that data with advanced analytics, predictive modeling and SaaS platforms to help CPGs, retailers and manufacturers identify growth opportunities, optimize assortment and pricing, and track performance. It also provides advisory and insights services to support innovation, media and shopper strategies.
About NielsenIQ
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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View leadership team, funding history,
and employee contacts for NielsenIQ.
Salary
$90k – $130k
per year