Marketing Director, EMEA
BetterUp(1 month ago)
About this role
The Marketing Director, EMEA at BetterUp is responsible for leading the regional marketing strategy from London, focusing on brand awareness, demand generation, and revenue growth across Europe. This role entails managing integrated marketing initiatives, collaborating closely with sales teams, and tailoring campaigns to local market nuances. The position calls for a seasoned marketing leader with experience in B2B marketing within the SaaS sector, who can drive measurable business impact and build a high-performing marketing team to support BetterUp’s mission of human transformation.
Required Skills
- Marketing Strategy
- Brand Awareness
- Demand Generation
- Revenue Growth
- Integrated Marketing
- Cultural Adaptation
- Executive Communication
- Team Building
- Data Analysis
- SaaS Marketing
+11 more
About BetterUp
www.betterup.comBetterUp is a pioneering coaching platform that integrates artificial intelligence, behavioral science, and personalized coaching to enhance workforce productivity and engagement. The platform offers services like BetterUp Lead™, BetterUp Manage™, BetterUp Ready™, and BetterUp Grow™, all designed to cultivate leadership, improve manager performance, and foster resilience among employees. With a focus on measurable business impact, BetterUp partners with organizations to help every individual achieve their potential, transforming coaching from a privilege for a few to a scalable resource accessible to all.
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