Marketing Effectiveness Manager
Diageo(25 days ago)
About this role
The Marketing Effectiveness Manager at Diageo is a specialist responsible for driving a culture of marketing performance, measurement and evaluation across global brand and market teams. The role focuses on enabling marketers to measure and optimise the performance of marketing investments using Diageo’s Marketing Catalyst and other effectiveness tools, while also leading capability and methodology enhancements.
Required Skills
- Marketing Effectiveness
- Measurement
- Analytics
- Optimization
- Stakeholder Management
- Influencing
- Communication
- Catalyst
- MarTech
- Change Management
About Diageo
diageo.comWith over 200 brands sold in nearly 180 countries, Diageo is driven to be the world’s best brand builder, leading the way in premium drinks.
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