Marketing Manager-Canadian Programs
Cabela's
About this role
The Canadian Program Marketing Manager develops and executes strategic marketing initiatives for the Canadian market, ensuring alignment with Bass Pro Shops’ brand while adapting to local preferences and regulations. The role focuses on driving effective omni-channel programs and leveraging market insights to strengthen brand positioning and campaign impact in Canada. It also involves leadership of a team and coordination with internal and external partners.
Skills
Qualifications
About Cabela's
cabelas.comCabela’s is a leading retailer specializing in outdoor recreation merchandise, particularly focused on hunting, fishing, and camping. The company offers a wide range of late-season hunting gear, including insulated clothing, rugged boots, and optics designed for demanding winter conditions. Known for its quality products and expert advice, Cabela’s serves outdoor enthusiasts with both online and in-store shopping experiences.
Recent company news
Silicon Prairie NewsCabela’s headquarters back in local hands and an Economic Development Corporation is on the way as Sidney aims for long-term stability
Dec 17, 2025
NEWS CHANNEL NEBRASKA PanhandleDennis Highby, former Cabela’s CEO, passes away at 76
2 weeks ago
Bass Pro ShopsBass Pro Shops announces exciting new location in Abilene, Texas
Dec 17, 2025
Nebraska Public MediaHow Sidney is 'building back better' after Cabela's headquarters left town
Mar 26, 2025
Bass Pro ShopsBass Pro Shops announces new location in Paducah, Kentucky
1 month ago
About Cabela's
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Cabela's.
Salary
$99k – $129k
per year