Marketing Specialist

The Marketing Specialist supports casino marketing and business development initiatives by building, coordinating, and executing marketing campaigns, partnership programs, events, and promotional initiatives across Salesforce CRM and other marketing channels. This role is responsible for campaign setup, audience and list requirements, CRM campaign builds, creative coordination, approvals, partner communications, booking process support, event planning and onboard execution, reporting, and cross-functional coordination. The Marketing Specialist works closely with internal teams, external partners, vendors, and shipboard teams to ensure campaigns and programs are effectively planned, executed, and measured while providing a seamless experience for partners, agents, and guests.