Online Lifecycle Marketing Manager
X(3 months ago)
About this role
A Lifecycle Marketing Manager at Trend Micro shapes the customer journey across onboarding, monetization, and retention to drive engagement and growth for the company's suite of security products. The role blends creativity and analytics to deliver personalized, data-driven experiences while working closely with product, growth, and campaign teams.
Required Skills
- Lifecycle Marketing
- CRM
- Marketing Automation
- A/B Testing
- Segmentation
- Analytics
- Personalization
- Experimentation
- AI Tools
- Collaboration
About X
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