Paid Media and Analytics Specialist
Silverback Strategies
About this role
The Paid Media and Analytics Specialist at Silverback Strategies is responsible for executing and optimizing performance marketing campaigns across major paid search and social platforms. The role emphasizes rigorous analytics and measurement, including tracking setup and maintenance, to demonstrate impact on clients’ business outcomes. This position also contributes to strategy development in partnership with client-facing teams and other channel experts. The environment is fast-paced and growth-oriented within a small, high-performing agency.
Skills
About Silverback Strategies
silverbackstrategies.comSilverback Strategies is a digital performance marketing agency that specializes in data-driven paid search, SEO, and content marketing strategies. They design and execute performance-focused campaigns that use analytics, testing, and attribution to drive customer acquisition and measurable revenue growth. By integrating paid and organic channels, Silverback helps brands optimize media, content, and search presence to improve ROI.
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About Silverback Strategies
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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View leadership team, funding history,
and employee contacts for Silverback Strategies.
Salary
$63k – $86k
per year