Senior Paid Media Manager
Silverback Strategies(6 years ago)
About this role
The Senior Paid Media Manager at Silverback Strategies serves as a primary subject matter expert on paid media, owning the success of a portfolio of client accounts. The role leads the kickoff, development, and execution of multi-channel paid media strategies while acting as the main paid media contact for clients. This position also contributes to the evolution of the agency’s media product and processes, collaborating closely with Creative, Analytics, SEO, and Client Services teams. Additionally, the role involves mentoring and, in some cases, directly managing junior paid media team members.
Required Skills
- Paid Media Strategy
- Campaign Management
- Client Relationship Management
- Search Advertising
- Social Advertising
- Google Ads
- Meta Ads
- LinkedIn Ads
- TikTok Ads
- A/B Testing
+21 more
About Silverback Strategies
silverbackstrategies.comSilverback Strategies is a digital performance marketing agency that specializes in data-driven paid search, SEO, and content marketing strategies. They design and execute performance-focused campaigns that use analytics, testing, and attribution to drive customer acquisition and measurable revenue growth. By integrating paid and organic channels, Silverback helps brands optimize media, content, and search presence to improve ROI.