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Paid Media Manager at IKO - ApplyBlast

Paid Media Manager

IKO

3 months ago

Mississauga, ON

Onsite

Full Time

Senior

0 applicants

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About this role

The Paid Media Manager at IKO Industries develops and executes data-driven paid media strategies across multiple brands and business units. Acting as an in-house agency partner, the role involves managing campaign execution on platforms like Google Ads and Meta, optimizing performance, and delivering actionable insights to stakeholders. This position requires a balance of strategic planning, hands-on technical expertise, and strong communication skills to drive measurable business outcomes.

Responsibilities

Develop integrated paid media strategies aligned with business objectives
Manage and optimize campaigns across Google Ads, Meta, and LinkedIn
Implement tracking frameworks using GA4 and Google Tag Manager
Analyze performance data to provide actionable strategic recommendations
Collaborate with internal teams and external agency partners on execution

Skills

About IKO

iko.com

Headquarters

Brampton, Ontario, Canada

Company Size

1001-5000 employees

Founded

1951

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IKO is a global leader in roof shingle manufacturing & supply of residential roofing products including asphalt roofing shingles, insulation & roof accessories.