Paid Media Stategist (Remote)
Cortica(4 days ago)
About this role
The Performance Marketing Manager at Cortica leads strategy and execution of paid and performance-driven digital marketing channels to drive patient acquisition, engagement, and revenue growth. The role focuses on analytics-driven optimization, cross-functional leadership, and adoption of emerging marketing technologies to maximize ROI across platforms. Cortica is a rapidly growing healthcare provider specializing in multi-specialty care for children with autism.
Required Skills
- Paid Search
- Paid Social
- Programmatic
- SEO
- Email Marketing
- Analytics
- Tag Manager
- Google Analytics
- CRM
- Power BI
+6 more
Qualifications
- Bachelor's Degree in Marketing or Business
About Cortica
corticacare.comWe build a platform that helps research teams collect, manage, and act on participant interest through customizable, responsive sign‑up and consent forms. Our tools centralize respondent data, automate outreach and screening workflows, and surface analytics to accelerate recruitment for clinical trials and academic studies. The service emphasizes privacy and security (configurable consent flows, data access controls, and compliance with regional regulations) and integrates with CRMs, EHRs, and common research tools via APIs and webhooks. Researchers, hospitals, and life‑science organizations use the platform to shorten recruitment timelines and improve participant engagement.