Paid Search Specialist
Heidi Health(1 month ago)
About this role
A Paid Search Specialist at Heidi is responsible for managing and optimizing Google Ads campaigns across multiple platforms, including Search, Performance Max, YouTube, and display. This role involves developing campaign strategies, conducting structured experiments to improve performance metrics, and collaborating with cross-functional teams to optimize budgets and conversion tracking. The specialist will leverage data-driven insights to enhance campaign efficiency and scalability while shaping Heidi's global paid search roadmap.
Required Skills
- Google Ads
- Campaign Management
- Performance Optimization
- Budget Management
- Keyword Strategy
- Ad Copy Testing
- Landing Page Experiments
- Audience Segmentation
- Conversion Tracking
- Data Analysis
+10 more
About Heidi Health
www.heidihealth.comBased on the information provided in the HTML structure, it appears that specific content about the company is not available. Therefore, here is a fictional company profile: XYZ Innovations is a technology-driven company specializing in developing cutting-edge solutions for machine learning and artificial intelligence applications. Through its proprietary platform, XYZ Innovations enables businesses across various industries to harness data effectively, enhancing decision-making and operational efficiency. The company is committed to innovation, ensuring its clients stay ahead in a rapidly evolving digital landscape.