Performance Marketer (LinkedIn)
Pylon(1 month ago)
About this role
The Performance Marketer at Pylon is responsible for the end-to-end management of LinkedIn Ads, focusing on audience strategy, creative testing, optimization, and account-based marketing plays targeting specific named accounts. This role involves launching and scaling paid campaigns for webinars and thought leadership, managing retargeting efforts, and collaborating closely with the sales team to ensure lead quality and maximize pipeline contribution. The ideal candidate has over three years of experience in B2B SaaS LinkedIn campaigns with a proven track record of rapid performance scaling.
Required Skills
- LinkedIn Ads
- Audience Strategy
- Creative Testing
- Bidding
- Pacing
- Optimization
- Account-Based Marketing
- Campaign Management
- Paid Amplification
- Webinar Promotion
+14 more
About Pylon
usepylon.comPylon is an AI-native support platform designed specifically for B2B companies, streamlining customer interactions across various modern channels such as Slack, email, chat, and more. The platform leverages AI to automate responses, enhance knowledge management, and provide insights for account intelligence, significantly improving response times and operational efficiency. With a focus on integrating ticketing, chat, and a robust knowledge base into one cohesive tool, Pylon enables businesses to resolve customer issues quickly and effectively.
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