Performance Marketing Manager
Freedom Solar Power(1 month ago)
About this role
The Paid Media Lead at Freedom Solar Power owns the strategy and performance of the company’s entire paid media portfolio to generate a consistent pipeline of residential service leads. The role is highly analytical and data-driven, with direct accountability for lead volume, customer acquisition cost, and media budget performance. It involves managing an external digital agency, testing new online and offline channels, and partnering with sales, brand, and web teams. The position reports to the Head of Marketing and supports growth across solar, HVAC, generator, and home battery offerings.
Required Skills
- B2C Marketing
- Lead Generation
- Paid Media Strategy
- Budget Management
- Performance Reporting
- Data Analysis
- Google Ads
- Meta Ads
- PPC Advertising
- Paid Social
+10 more
About Freedom Solar Power
freedomsolarpower.comFreedom Solar Power designs, sells, and installs solar PV systems and battery backup solutions for homeowners and businesses. The company aims to maximize energy savings through customized system design, professional installation, financing options, and help accessing incentives, and offers free consultations to estimate savings and system suitability. Positioned as a top-rated provider, Freedom Solar emphasizes ongoing monitoring, support, and performance warranties to ensure customers get reliable clean-energy performance.
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