doinstruct
The role leads end‑to‑end ownership of performance channels (Google Ads, LinkedIn Ads, Meta) and CRO experiments, leveraging AI tools to drive growth and support the company’s US expansion. It involves strategy, budgeting, testing, and data‑driven optimization while collaborating with an agency and the GTM Engineering team.
doinstruct is an AI-powered frontline training platform that embeds role-specific training into daily operations for industries like food & beverage, logistics, construction, and manufacturing. It enables companies to create, deploy, and measure training in 35+ languages using AI tools that turn SOPs and documents into mobile-ready lessons. The platform automates training assignments, tracks completions, and provides audit-ready reporting to ensure compliance and operational excellence.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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