Performance Marketing Specialist

Global Talent Co.(1 month ago)

RemotePart TimeMedior$61,178 - $86,801 (estimated)Digital Marketing

About this role

A Performance Marketing Specialist at The Global Talent Co. is responsible for owning and optimizing paid media campaigns across platforms like Meta, Google Ads, and LinkedIn to enhance candidate acquisition efforts. The role involves managing the full lifecycle of campaigns, including targeting, creative development, testing, and performance analysis, while closely monitoring KPIs to inform strategic decisions. This position also requires collaboration with creative teams and A/B testing to improve conversions, as well as the exploration of new advertising platforms such as X and Reddit.

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Required Skills

Performance Marketing
Paid Media
Campaign Management
Data Analysis
KPI Monitoring
A/B Testing
Budget Management
Creative Collaboration
Dashboard Creation
Conversion Optimization

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About Global Talent Co.

globaltalent.co

Global Talent Co. is an innovative staffing platform that specializes in connecting businesses with highly skilled, pre-vetted marketing professionals from South Africa and Latin America. With a network of over 25,000 candidates, the company provides businesses with access to top-tier talent that is up to 70% more cost-effective than local hiring in the US and EU. Their streamlined process helps organizations find, vet, onboard, and manage talent efficiently, thus alleviating HR burdens associated with remote hires. Global Talent Co. emphasizes quality and rapid integration, boasting a focus on comprehensive skills testing and ongoing professional development for their talent pool.